The India Power Atlas
Part IV · Economy and Money
Chapter 14

Private Funding for Ideological Causes

Arena 3.2 · weight 3 · reading 42.3 · opposed majority

14.1Scope

Private, non-party money that funds ideology.1

The arena is measured by every private, non-party rupee a year for camp-aligned schools, missions, NGOs, think tanks, cadre bodies and media, domestic and foreign; worship money is counted in religious leadership instead.

Principal evidence: Private money a year for causes, no government and no party money: Hindutva-camp ₹5.5k cr (Sangh schools and cadre bodies, think tanks, aligned media) vs opposing camp ₹22.0k cr (church and mosque networks, minority schools and hospitals, environment, gender and rights NGOs, advocacy) (rev 5 private universe). Hindu temple offerings with no political use (₹32.5k cr) are not counted, per the agreed rules.

14.2Significance

Builds the institutions that outlast governments: schools, think tanks, NGOs, litigation.

14.3Indicators and weights

Table 14.1 lists the 2 indicators of the arena, the weight of each within the arena, and each indicator’s reading (the Hindutva-aligned share, from 0 to 100).

Table 14.1. Indicators of arena 3.2

IndicatorWeightReading
Cause money, cleaned (₹ cr a year)0.7035.2
Ideology-producing money only (advocacy, think tanks, media, cadre bodies)0.3058.8
Arena reading1.0042.3

14.4Reading

The arena reads 42.3, 7.7 points below parity, and is classified as opposed majority (a reading below 45). With a weight of 3 of a total 107.7, it contributes 1.18 points to the composite reading of 45.7.

The indicators diverge: the highest reading is for ideology-producing money only (advocacy, think tanks, media, cadre bodies) (58.8), the lowest for cause money, cleaned (₹ cr a year) (35.2).

Figure 14.1. Readings of arena 3.2 by indicator
050100
Cause money, cleaned (₹ cr a year)35.2
Ideology-producing money only (advocacy, think tanks, media, cadre bodies)58.8
Arena reading42.3
Hindutva-alignedOpposed

Each bar divides the indicator between Hindutva-aligned (left) and opposed (right) holdings. The vertical rule marks parity.

14.5Measures and exhibits

The exhibits below are the Atlas’s own views of the data behind each measure: shares by side, the largest units, breakdowns by source, recipient and country, money-flow diagrams and time series. Full row-level ledgers are in the data file (Appendix D).

Measure 1. Cause money, cleaned (₹ cr a year)

Reading 35.2%

Figure 14.2. The money flow: from whom, through which camp, to where2056 flows counted, ₹15,316 crore.
Fee-payers & own income → Hindutva-aligned: ₹3,298 crCompany CSR → Opposed: ₹2,973 crFee-payers & own income → Opposed: ₹2,883 crIndian philanthropist / foundation → Opposed: ₹2,300 crAdvertisers & subscribers → Hindutva-aligned: ₹1,401 crForeign foundation / intl philanthropy → Opposed: ₹1,053 crBelievers (religious giving) → Hindutva-aligned: ₹500 crForeign charity (990/UK filing) → Opposed: ₹407 crmixed/unattributed → Opposed: ₹169 crDiaspora charity → Hindutva-aligned: ₹89 crmixed/unattributed → Hindutva-aligned: ₹75 crDiaspora charity → Opposed: ₹60 crAdvertisers & subscribers → Opposed: ₹44 crOthers → Opposed: ₹27 crOthers → Hindutva-aligned: ₹18 crForeign foundation / intl philanthropy → Neutral / not counted: ₹17 crForeign charity (990/UK filing) → Hindutva-aligned: ₹3 crIndian philanthropist / foundation → Hindutva-aligned: ₹0 crOpposed → Service NGOs (environment, gender, health, livelihoods): ₹5,314 crHindutva → Hindu-run schools & institutions (Vidya Bharati, DAV, RKM): ₹2,936 crOpposed → Minority & Left-run schools, hospitals: ₹2,908 crOpposed → Advocacy, research, media & mission (Left/minority): ₹1,626 crHindutva → Right media & film: ₹1,404 crHindutva → RSS & Sangh cadre bodies (Ekal, Seva Bharati...): ₹633 crHindutva → Right think tanks, advocacy & media (VIF, India Foundation, HAF): ₹379 crOpposed → Left media & creators: ₹67 crHindutva → Hindu service bodies: ₹31 crNeutral / not counted → Advocacy, research, media & mission (Left/minority): ₹17 crFee-payers & own income: ₹6,181 crFee-payers & own income · ₹6,181Company CSR: ₹2,973 crCompany CSR · ₹2,973Indian philanthropist / foundation: ₹2,300 crIndian philanthropist /foundation · ₹2,300Advertisers & subscribers: ₹1,445 crAdvertisers & subscribers ·₹1,445Foreign foundation / intl philanthropy: ₹1,070 crForeign foundation / intlphilanthropy · ₹1,070Believers (religious giving): ₹500 crBelievers (religious giving) ·₹500Foreign charity (990/UK filing): ₹410 crForeign charity (990/UK filing)· ₹410mixed/unattributed: ₹244 crDiaspora charity: ₹149 crOthers: ₹45 crHindutva-aligned: ₹5,384 cr35.2%Opposed: ₹9,915 cr64.7%Neutral / not counted: ₹17 crService NGOs (environment, gender, health, livelihoods): ₹5,314 crService NGOs (environment,gender, health, livelihoods) ·₹5,314Hindu-run schools & institutions (Vidya Bharati, DAV, RKM): ₹2,936 crHindu-run schools & institutions(Vidya Bharati, DAV, RKM) ·₹2,936Minority & Left-run schools, hospitals: ₹2,908 crMinority & Left-run schools,hospitals · ₹2,908Advocacy, research, media & mission (Left/minority): ₹1,643 crAdvocacy, research, media &mission (Left/minority) · ₹1,643Right media & film: ₹1,404 crRight media & film · ₹1,404RSS & Sangh cadre bodies (Ekal, Seva Bharati...): ₹633 crRSS & Sangh cadre bodies (Ekal,Seva Bharati...) · ₹633Right think tanks, advocacy & media (VIF, India Foundation, HAF): ₹379 crRight think tanks, advocacy &media (VIF, India Foundation,HAF) · ₹379Left media & creators: ₹67 crHindu service bodies: ₹31 cr
Hindutva-aligned ₹5,384 cr · 35.2%Opposed ₹9,915 cr · 64.7%Neutral / not counted ₹17 cr · 0.1%
Left: where the money comes from · Middle: the camp it strengthens · Right: where it goes
Figure 14.3. The biggest sources, by the camp their money strengthens (₹ crore)
Fee revenue (EST)5,346
Azim Premji Foundation1,950
Advertisers, subscribers and other commercial re1,441
Swayamsevaks (guru dakshina)500
Others (n=24069 PRIVATE companies)437
Own income (fees, donations, FCRA)270
Unattributed (income undisclosed)257
IKEA Foundation247
Bill & Melinda Gates Foundation214
RNPF programme expenses (audited)162
Book sales / own income138
ICICI BANK LIMITED134
Hindutva-alignedOpposedTransactionalNeutral / not counted
Data table
Hindutva-alignedOpposedTransactionalNeutral / not countedTotal
Fee revenue (EST)2,6662,680005,346
Azim Premji Foundation01,950001,950
Advertisers, subscribers and other commercial re1,39744001,441
Swayamsevaks (guru dakshina)500000500
Others (n=24069 PRIVATE companies)043700437
Own income (fees, donations, FCRA)270000270
Unattributed (income undisclosed)19264.100257
IKEA Foundation024700247
Bill & Melinda Gates Foundation021400214
RNPF programme expenses (audited)016200162
Book sales / own income138000138
ICICI BANK LIMITED013400134
Figure 14.4. The biggest recipients (₹ crore)
Catholic schools (CBCI EduBase)2,680
Vidya Bharati formal schools2,666
Unattributed (env-onground)2,416
Civil-society organisations (APF grants)1,664
Zee Media Corporation Ltd759
RSS shakha network500
Unattributed (gender-livelihood)373
Independent News Service Pvt Ltd (India TV)338
ARG Outlier Media (Republic network)300
Azim Premji University humanities & IPSMF media 286
Ekal Vidyalaya (Ekal Abhiyan)270
Others: think tanks with undisclosed income, fin192
Hindutva-alignedOpposedTransactionalNeutral / not counted
Data table
Hindutva-alignedOpposedTransactionalNeutral / not countedTotal
Catholic schools (CBCI EduBase)02,680002,680
Vidya Bharati formal schools2,6660002,666
Unattributed (env-onground)02,416002,416
Civil-society organisations (APF grants)01,664001,664
Zee Media Corporation Ltd759000759
RSS shakha network500000500
Unattributed (gender-livelihood)037300373
Independent News Service Pvt Ltd (India TV)338000338
ARG Outlier Media (Republic network)300000300
Azim Premji University humanities & IPSMF media 028600286
Ekal Vidyalaya (Ekal Abhiyan)270000270
Others: think tanks with undisclosed income, fin192000192
Figure 14.5. By country of origin (₹ crore)
India11,864
IN1,445
US626
USA456
GB324
NL247
CA102
various102
CH42.5
Multiple38.0
DE27.4
US/IE26.8
Hindutva-alignedOpposedTransactionalNeutral / not counted
Data table
Hindutva-alignedOpposedTransactionalNeutral / not countedTotal
India3,7828,0810011,864
IN1,40144001,445
US24.0585016.7626
USA16029600456
GB032400324
NL024700247
CA2.7599.500102
various010200102
CH042.50042.5
Multiple038.00038.0
DE027.40027.4
US/IE3.423.40026.8
Figure 14.6. Hindutva-aligned vs opposed, counted rows (₹ crore a year)
Hindutva-aligned 5,384 ₹ crore a year · 35.2%Opposed 9,915 ₹ crore a year · 64.7%Transactional 0 ₹ crore a year · 0.0%Neutral / not counted 16.7 ₹ crore a year · 0.1%
Data table
₹ crore a yearShare
Hindutva-aligned5,38435.2%
Opposed9,91564.7%
Transactional00.0%
Neutral / not counted16.70.1%
Figure 14.7. The 15 biggest of 227 (₹ crore a year)
Catholic schools (CBCI EduBase)2,680
Vidya Bharati formal schools2,666
Unattributed (env-onground)2,416
Civil-society organisations (APF grants)1,664
Zee Media Corporation Ltd759
RSS shakha network500
Unattributed (gender-livelihood)373
Independent News Service Pvt Ltd (India TV)338
ARG Outlier Media (Republic network)300
Azim Premji University humanities & IPSMF media grants286
Ekal Vidyalaya (Ekal Abhiyan)270
Others: think tanks with undisclosed income, final label RW (n=12)192
Unattributed (gender-equality)183
Unattributed grantees / direct programmes (RNPF programme expenses (audited))162
Gita Press, Gorakhpur (Gobind Bhavan Karyalaya)138
Hindutva-alignedOpposed
Data table
₹ crore a yearSide
Catholic schools (CBCI EduBase)2,680Opposed
Vidya Bharati formal schools2,666Hindutva-aligned
Unattributed (env-onground)2,416Opposed
Civil-society organisations (APF grants)1,664Opposed
Zee Media Corporation Ltd759Hindutva-aligned
RSS shakha network500Hindutva-aligned
Unattributed (gender-livelihood)373Opposed
Independent News Service Pvt Ltd (India TV)338Hindutva-aligned
ARG Outlier Media (Republic network)300Hindutva-aligned
Azim Premji University humanities & IPSMF media grants286Opposed
Ekal Vidyalaya (Ekal Abhiyan)270Hindutva-aligned
Others: think tanks with undisclosed income, final label RW (n=12)192Hindutva-aligned
Unattributed (gender-equality)183Opposed
Unattributed grantees / direct programmes (RNPF programme expenses (audited))162Opposed
Gita Press, Gorakhpur (Gobind Bhavan Karyalaya)138Hindutva-aligned

Measure 2. Ideology-producing money only (advocacy, think tanks, media, cadre bodies)

Reading 58.8%

Figure 14.8. The money flow: from whom, through which camp, to where167 flows counted, ₹4,127 crore.
Advertisers & subscribers → Hindutva-aligned: ₹1,401 crForeign foundation / intl philanthropy → Opposed: ₹766 crIndian philanthropist / foundation → Opposed: ₹516 crBelievers (religious giving) → Hindutva-aligned: ₹500 crFee-payers & own income → Hindutva-aligned: ₹362 crFee-payers & own income → Opposed: ₹190 crmixed/unattributed → Opposed: ₹76 crmixed/unattributed → Hindutva-aligned: ₹75 crDiaspora charity → Hindutva-aligned: ₹61 crDiaspora charity → Opposed: ₹46 crAdvertisers & subscribers → Opposed: ₹44 crForeign charity (990/UK filing) → Opposed: ₹32 crPlatform payouts → Opposed: ₹23 crForeign foundation / intl philanthropy → Neutral / not counted: ₹17 crOthers → Hindutva-aligned: ₹15 crPlatform payouts → Hindutva-aligned: ₹3 crOthers → Opposed: ₹1 crIndian philanthropist / foundation → Hindutva-aligned: ₹0 crOpposed → Advocacy, research, media & mission (Left/minority): ₹1,626 crHindutva → Right media & film: ₹1,404 crHindutva → RSS & Sangh cadre bodies (Ekal, Seva Bharati...): ₹633 crHindutva → Right think tanks, advocacy & media (VIF, India Foundation, HAF): ₹379 crOpposed → Left media & creators: ₹67 crNeutral / not counted → Advocacy, research, media & mission (Left/minority): ₹17 crAdvertisers & subscribers: ₹1,445 crAdvertisers & subscribers ·₹1,445Foreign foundation / intl philanthropy: ₹783 crForeign foundation / intlphilanthropy · ₹783Fee-payers & own income: ₹552 crFee-payers & own income · ₹552Indian philanthropist / foundation: ₹516 crIndian philanthropist /foundation · ₹516Believers (religious giving): ₹500 crBelievers (religious giving) ·₹500mixed/unattributed: ₹151 crmixed/unattributed · ₹151Diaspora charity: ₹107 crDiaspora charity · ₹107Foreign charity (990/UK filing): ₹32 crPlatform payouts: ₹27 crOthers: ₹16 crHindutva-aligned: ₹2,417 cr58.6%Opposed: ₹1,693 cr41.0%Neutral / not counted: ₹17 crAdvocacy, research, media & mission (Left/minority): ₹1,643 crAdvocacy, research, media &mission (Left/minority) · ₹1,643Right media & film: ₹1,404 crRight media & film · ₹1,404RSS & Sangh cadre bodies (Ekal, Seva Bharati...): ₹633 crRSS & Sangh cadre bodies (Ekal,Seva Bharati...) · ₹633Right think tanks, advocacy & media (VIF, India Foundation, HAF): ₹379 crRight think tanks, advocacy &media (VIF, India Foundation,HAF) · ₹379Left media & creators: ₹67 cr
Hindutva-aligned ₹2,417 cr · 58.6%Opposed ₹1,693 cr · 41.0%Neutral / not counted ₹17 cr · 0.4%
Left: where the money comes from · Middle: the camp it strengthens · Right: where it goes
Figure 14.9. The biggest sources, by the camp their money strengthens (₹ crore)
Advertisers, subscribers and other commercial re1,441
Swayamsevaks (guru dakshina)500
Azim Premji Foundation286
Unattributed (income undisclosed)257
IKEA Foundation239
RNPF programme expenses (audited)162
Book sales / own income138
Ford Foundation98.8
Donors and other revenue sources (990 / annual r85.8
All foreign contributors (aggregate FCRA)80.5
John D. and Catherine T. MacArthur Foundation68.5
Donors to India Development and Relief Fund (tot62.6
Hindutva-alignedOpposedTransactionalNeutral / not counted
Data table
Hindutva-alignedOpposedTransactionalNeutral / not countedTotal
Advertisers, subscribers and other commercial re1,39744001,441
Swayamsevaks (guru dakshina)500000500
Azim Premji Foundation028600286
Unattributed (income undisclosed)19264.100257
IKEA Foundation023900239
RNPF programme expenses (audited)016200162
Book sales / own income138000138
Ford Foundation098.80098.8
Donors and other revenue sources (990 / annual r61.024.80085.8
All foreign contributors (aggregate FCRA)080.50080.5
John D. and Catherine T. MacArthur Foundation068.50068.5
Donors to India Development and Relief Fund (tot62.600062.6
Figure 14.10. The biggest recipients (₹ crore)
Zee Media Corporation Ltd759
RSS shakha network500
Independent News Service Pvt Ltd (India TV)338
ARG Outlier Media (Republic network)300
Azim Premji University humanities & IPSMF media 286
Others: think tanks with undisclosed income, fin192
Unattributed grantees / direct programmes (RNPF 162
Gita Press, Gorakhpur (Gobind Bhavan Karyalaya)138
Indian climate and clean-energy grantees (policy138
Council on Energy, Environment and Water92.0
Powering Health78.8
Others: think tanks with undisclosed income, fin64.1
Hindutva-alignedOpposedTransactionalNeutral / not counted
Data table
Hindutva-alignedOpposedTransactionalNeutral / not countedTotal
Zee Media Corporation Ltd759000759
RSS shakha network500000500
Independent News Service Pvt Ltd (India TV)338000338
ARG Outlier Media (Republic network)300000300
Azim Premji University humanities & IPSMF media 028600286
Others: think tanks with undisclosed income, fin192000192
Unattributed grantees / direct programmes (RNPF 016200162
Gita Press, Gorakhpur (Gobind Bhavan Karyalaya)138000138
Indian climate and clean-energy grantees (policy013800138
Council on Energy, Environment and Water092.00092.0
Powering Health078.80078.8
Others: think tanks with undisclosed income, fin064.10064.1
Figure 14.11. By country of origin (₹ crore)
India1,450
IN1,445
USA363
US299
NL239
various102
GB101
Multiple38.0
CH28.2
US/IE26.8
CA23.5
UK5.99
Hindutva-alignedOpposedTransactionalNeutral / not counted
Data table
Hindutva-alignedOpposedTransactionalNeutral / not countedTotal
India846604001,450
IN1,40144001,445
USA16020300363
US0282016.7299
NL023900239
various010200102
GB010100101
Multiple038.00038.0
CH028.20028.2
US/IE3.423.40026.8
CA023.50023.5
UK5.990005.99

14.6Evidence base

The arena rests on 443 coded units and 3,118 money flows. Of the units and flows, 557 are coded Hindutva-aligned, 2,546 opposed and 458 neutral, mixed or transactional. By source grade: 3,320 grade A, 90 grade B, 130 grade C, 2 grade D, 19 grade E.

The full set of rows for this arena, each with its source, is in the Atlas data file (Appendix D).

Notes

  1. Atlas M1/M2; MHA FCRA; CSR portal. ↩